By Writing Caen
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Aurélie Leverrier, Jimmy Leboucher and David Desechalliers, three from Caen, have just launched Each His Trucka new SEO website of all trucks (trucks in French) of France, whatever their activity. “It’s an ambitious project, in the public interest, both for consumers and for the trucks themselves”, agree the three forties.
“Shoemaker, hairdresser, groomer, photographer, wine merchant, ice cream parlor, DJ, bike or car repairer, associations… Eventually, consumers will find all types of itinerant shops.”
The truck, of course, gains in visibility, but, in addition, it joins a community. “The subscribed trucks each have their own web page that they can update. They also have access to the internal social network, to an information blog with articles, advice and networking with partners, and to free announcements, for example a town hall looking for a truck for its market, a couple seeks for his marriage or a university for the restoration of midday. »
It was David Desechalliers, 48, who had the original idea. “In the evening with friends, we were looking for a pizza truck, but we couldn’t find one nearby. Imagining the number of trucks in circulation, I told myself that a platform would facilitate this search. I first thought of an app, but it was too expensive. With Aurélie and Jimmy, former colleagues from the banking sector who had set up their communication agency, we finally teamed up and turned to a website. »
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