Apple behind Samsung in global mobile sales market

IDC, a renowned firm when it comes to scrutinizing the international mobile phone market, has just announced its figures for the second quarter of 2022. We discover that Samsung would occupy the first place of world sellers with 21.8% of market share for 62.4 million devices sold, Apple being in second position for 15.6% market share and 44.6 million deliveries.

Several products are thus vying for the title of the most popular smartphone, such as iPhone 13 Pro. Featuring a large 6.1-inch display, the phablet is powered by an A15 Bionic chip coupled with 6GB of RAM and boasts a refresh rate of up to 120 frames per second. At its side, the iPhone 13 Pro Max and its 6.7 inches is more imposing but also more expensive; from 1,259 euros against 1,159 euros for its little brother.

Xiaomi, number 3

With 13.8% market share, Xiaomi would be third in the ranking for 39.5 million mobiles sold. This is 25.5% less than the IDC estimates published for the second quarter of 2021, which therefore marks a big drop for the Chinese despite the good performance of the Xiaomi Mi 11 Ultra and that of the Xiaomi 12 Pro.

Growth is not really there at Apple either, given that only 0.5% more iPhones were sold if we compare the periods from April to June between 2021 and 2022. This could be explained, among other things, by the shortage of chips causing delays in orders but also by the coronavirus crisis which resumed at the same time in China, the number one market for Cupertino cellphones.

Android in freefall!

In fourth position on the IDC list, we find live with 8.7% market share for 24.8 million smartphones having found takers, compared to 31.6 million in 2021, i.e. a drastic drop of nearly 22 points. Finally, it is no surprise Oppo which closes the ranking with very similar results: 24.7 million mobiles sold for 8.6% market share, or 24.6% less than in the second quarter of 2021.

Huawei, for its part, has completely disappeared from the statistics. The embargo of the United States against it following suspicions of espionage will have made it lose millions of potential new owners on the spot.

Leave a Comment